Sans Normal Alduv 18 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans' by Artegra, 'Muller Next' by Fontfabric, 'LCT Picon' by LCT, and 'FM Bolyar Sans Pro' by The Fontmaker (names referenced only for comparison).
Keywords: ui text, branding, signage, headlines, packaging, modern, clean, neutral, tech, corporate, clarity, versatility, contemporary branding, system use, geometric, monoline, rounded, open apertures, sturdy.
This is a clean, monoline sans with broadly geometric construction and generous horizontal proportions. Curves are smooth and round, terminals are mostly straight-cut, and joins are crisp, producing an even, stable texture. Counters are large and open, with clear apertures in letters like C, S, and e, supporting legibility. Uppercase forms are straightforward and balanced, while the lowercase stays simple and functional, with a single-storey a and g and compact, uncluttered details.
It works well for interface typography, product branding, and wayfinding where a clean, steady tone and clear character shapes are desired. The wide proportions and open counters also make it effective for short headlines, labels, and on-screen informational text.
The overall tone is contemporary and matter-of-fact, leaning toward a practical, systems-oriented aesthetic rather than expressive or editorial. Its wide stance and clean curves read as confident and approachable, with a subtle tech and corporate sensibility.
The design appears intended to deliver a modern, dependable sans optimized for clarity and neutrality, using geometric cues and minimal stylistic quirks to stay versatile across digital and brand applications.
Round letters (O, Q, 0, 8, 9) keep consistent curvature and weight, giving the font a cohesive rhythm across text and numerals. The capital R and K use firm diagonals, and the numerals are clear and straightforward, suiting informational settings.