Sans Normal Jomof 10 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'City Boys' by Dharma Type, 'Atlantica' by Jonahfonts, 'JAF Bernini Sans' by Just Another Foundry, 'Dialog' by Linotype, 'Joanna Sans Nova' by Monotype, 'Core Sans N' by S-Core, 'Arlonne Sans Pro' by Sacha Rein, and 'Phoenica Std' by preussTYPE (names referenced only for comparison).
Keywords: headlines, posters, sports branding, advertising, packaging, sporty, punchy, confident, energetic, modern, impact, momentum, modern branding, attention grabbing, display emphasis, oblique, rounded, soft corners, heavyweight, compact counters.
A heavy, oblique sans with broad proportions and rounded, smoothly modeled curves. Strokes are thick and fairly even, with subtle contrast emerging from the slant and curve transitions rather than sharp modulation. Apertures and counters are somewhat compact, giving the letters a dense, high-impact color on the page. Terminals are clean and softly finished, and the overall rhythm is forward-leaning and tightly knit in text.
Best suited for display settings where impact matters: headlines, posters, promotional campaigns, and sports or fitness branding. The weight and slant help it stand out in short phrases, logos, and packaging callouts, while the dense texture may feel heavy for long-form reading at small sizes.
The font projects momentum and assertiveness, with a sporty, headline-ready attitude. Its rounded construction keeps the tone friendly rather than aggressive, while the weight and slant add urgency and emphasis. Overall it feels contemporary and promotional, suited to messaging that aims to feel bold and active.
The design appears intended to deliver a bold, modern sans voice with built-in motion through an oblique stance. Rounded geometry and clean terminals suggest a focus on contemporary branding needs, balancing friendliness with strong visual presence.
Lowercase forms read as sturdy and compact, with single-storey shapes where expected and a generally geometric feel. Numerals are robust and highly legible at larger sizes, matching the same rounded, heavy construction as the letters. The italic angle is consistent and contributes strongly to the font’s visual identity.