Sans Superellipse Holij 11 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Moveo Sans' by Green Type, 'Moderna Condensed' by Los Andes, 'MVB Embarcadero' by MVB, and 'Akwe Pro' by ROHH (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, modern, playful, sturdy, impact, brand voice, modernize, soften, simplify, soft corners, compact counters, blocky, geometric, rounded.
A heavy, geometric sans with softly squared, superellipse-like curves and consistently rounded corners. Letters are built from broad, even strokes with tight apertures and compact internal counters, giving a dense, high-impact texture in text. Round characters (O, C, G, e) read as rounded rectangles rather than true circles, while diagonals (A, V, W, X, y) are crisp and stable. The lowercase is large relative to capitals, with single-storey a and g and short, sturdy terminals throughout.
Best suited to short, high-visibility settings such as headlines, logos, packaging, signage, and bold editorial callouts where a dense, friendly impact is desired. It can also work for interface labels and badges when large sizes are used to preserve clarity in the tight apertures.
The overall tone is approachable and upbeat while still feeling strong and dependable. Its rounded-rectangle geometry suggests a contemporary, tech-adjacent friendliness, balancing playful softness with assertive weight.
The design appears intended to deliver maximum presence with a softened geometric voice: a bold, contemporary sans that feels inviting rather than harsh. Its superellipse construction and simplified, uniform letterforms prioritize strong silhouette recognition and a cohesive brandable texture.
Spacing and shapes create a compact, poster-like rhythm, and the simplified forms keep the alphabet highly uniform. Numerals match the letterforms in blocky, rounded construction, maintaining the same solid color and geometric consistency.