Sans Faceted Asto 1 is a very bold, very narrow, low contrast, upright, tall x-height font.
Keywords: headlines, posters, sports, signage, packaging, assertive, industrial, sporty, rugged, authoritative, impact, ruggedness, attention, angular, beveled, blocky, chiseled, compact.
A compact, heavy sans with tight proportions and squared geometry, built from straight strokes and sharp, planar cuts in place of smooth curves. Corners are frequently beveled, creating a faceted, stencil-like rhythm across counters and terminals, while rounded forms (like O and C) read as octagonal. The lowercase mirrors the same blocky logic with sturdy joins and minimal modulation, keeping color dense and consistent in text.
Works well for headlines, posters, sports branding, apparel graphics, packaging, and signage where a bold, hard-edged voice is desired. It’s particularly effective in short bursts—titles, labels, and badges—where its dense texture and faceted silhouettes can carry strong visual authority.
This font projects a tough, assertive tone with a no-nonsense, high-impact presence. Its angular, chiseled construction lends a slightly industrial, athletic energy that feels suited to bold statements rather than subtle messaging.
The design appears intended to maximize impact and legibility at display sizes through dense letterforms and simplified, angular construction. The faceted corners and straightened curves suggest a deliberate “cut” aesthetic meant to feel strong, mechanical, and durable.
Numerals and capitals maintain the same beveled geometry, producing cohesive, emblem-like silhouettes. The overall spacing and compact forms create a dark, concentrated typographic color that emphasizes mass and structure over delicacy.