Sans Superellipse Higuv 7 is a very bold, narrow, monoline, upright, normal x-height font visually similar to 'Base Runner JNL' by Jeff Levine, 'MGT American Copper' by Magetype, 'Horesport' by Mightyfire, 'Stallman Round' by Par Défaut, 'Goodland' by Swell Type, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, posters, branding, wordmarks, signage, retro tech, industrial, punchy, athletic, futuristic, high impact, space saving, headline, compact, blocky, rounded corners, squared curves, closed apertures.
The design is built from dense, uniform strokes and tightly proportioned letterforms, with corners consistently softened into squarish rounds. Curves read as superelliptical rather than circular, producing squared bowls and counters that keep the texture firm and compact. Terminals are mostly flat and decisive, apertures are relatively closed, and interior shapes stay simple and geometric, creating a strong, even typographic color.
Best suited for headlines, posters, packaging, logos/wordmarks, and short-callout text where a strong, condensed voice is needed. It can also work well for sports or tech-themed branding, interfaces, and wayfinding-style graphics, especially when set with ample tracking or used at larger sizes to keep counters open.
This font conveys a compact, high-impact tone with a distinctly engineered, display-forward attitude. Its rounded-rectangle construction gives it a retro-tech flavor that feels confident, assertive, and slightly playful without becoming casual.
The letterforms appear designed to maximize presence in tight horizontal space while preserving clarity through consistent geometry and generous stroke weight. The squared-round curves and uniform stroke behavior suggest an intention to feel modern and constructed, with a recognizable silhouette that holds up at large sizes and in bold graphic settings.
Distinctive rounded-rectangle bowls show up consistently across letters and numerals, creating a cohesive, stamp-like rhythm. The overall fit is tight and the dark weight dominates, so readability improves with larger sizes, increased letterspacing, or lighter background contrast.