Sans Normal Apmin 8 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Arazatí' by TipoType, 'Arazatí' by Underground, and 'London Heavy' by Wooden Type Fonts (names referenced only for comparison).
Keywords: headlines, branding, logos, posters, ui labels, modern, friendly, clean, confident, neutral, clarity, impact, versatility, approachability, geometric, rounded, sturdy, high legibility, simple.
A sturdy sans with rounded, geometric construction and uniform stroke weight. Counters are generous and largely circular, with smooth curves and minimal modulation throughout. Terminals are clean and mostly squared-off, while joins stay crisp, giving the letters a solid, contemporary rhythm. Uppercase forms read broad and stable; lowercase is compact and straightforward with single-storey shapes (notably the a and g) and open apertures that keep text clear at display sizes.
Best suited to headlines, brand marks, packaging, and poster typography where a bold, clean sans can deliver immediate impact. It also works well for short UI labels, signage, and marketing copy where sturdy shapes and open counters support quick scanning.
The overall tone is modern and approachable, balancing a utilitarian clarity with a friendly softness from its rounded curves. It feels confident and straightforward rather than quirky or expressive, making it suitable for contemporary branding that wants clarity without austerity.
The design appears intended as a contemporary, geometric sans optimized for strong visibility and uncomplicated readability. Its rounded construction and restrained detailing aim for broad usability across modern graphic design contexts while maintaining a friendly, accessible voice.
Distinctive details include the simple, geometric single-storey lowercase forms, a clear, round dot on i/j, and numerals that match the same wide, solid proportions for strong consistency across mixed text and figures. The spacing in the sample suggests a display-leaning presence where the heavy shapes and broad forms carry well in short lines and headlines.