Sans Normal Lukoh 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Faculty' by Device; 'Danos' by Katatrad; 'Byker', 'Kobern', and 'NuOrder' by The Northern Block; and 'Eastman Grotesque' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, sports, branding, packaging, sporty, assertive, dynamic, modern, punchy, impact, motion, emphasis, attention, oblique, compact, rounded, heavy, high-impact.
A heavy, oblique sans with compact proportions and rounded, softly squared contours. Strokes are thick and largely uniform, with clean terminals and minimal modulation, giving the forms a dense, poster-ready color. Counters are relatively tight (especially in C, S, e, and 8), and the overall rhythm is energetic due to the forward slant and slightly compressed interior spaces. Numerals are robust and simple, matching the letters with broad curves and sturdy joins.
Best suited for headlines, short statements, and display typography where strong emphasis is needed. It works well for sports and event graphics, bold branding moments, packaging callouts, and promotional materials that benefit from a fast, energetic slant.
The tone is confident and energetic, with a forward-leaning motion that reads as fast, competitive, and contemporary. Its weight and compactness create a bold, no-nonsense voice suited to attention-grabbing messages rather than subtlety.
The design appears intended as a high-impact display sans that combines heavy weight with an oblique stance to convey speed and strength. Its rounded, compact construction suggests a goal of maintaining a friendly, approachable silhouette while still delivering maximum visual punch.
The oblique angle is pronounced and consistent across uppercase, lowercase, and figures, helping create a cohesive, motion-driven texture in running text. Rounded corners and smooth curves keep the heaviness from feeling harsh, while the tight apertures and dense counters emphasize impact over long-form readability.