Sans Normal Lidop 2 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Sole Sans' by CAST, 'Hastrico DT Condensed' by DTP Types, 'Andes Condensed' and 'Andes Italic' by Latinotype, 'Moderna Condensed' by Los Andes, and 'Adelle Sans' by TypeTogether (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, friendly, punchy, retro, casual, impact, movement, approachability, display emphasis, rounded, compact, soft terminals, dynamic slant, high impact.
A heavy, slanted sans with rounded construction and compact counters. Strokes are thick and largely uniform, with soft, curved terminals and gently squared joins that keep the shapes sturdy rather than delicate. The letterforms lean consistently forward, creating a fast rhythm; round glyphs (like O/C) read as broad ovals, while many verticals and bowls are slightly sheared to match the italic flow. Spacing feels tight and efficient, and the overall silhouette stays smooth and chunky, favoring solid mass over intricate detail.
Best suited to headlines, short slogans, logos, and packaging where strong impact and a sense of motion are desired. It works well for sporty or casual branding, event graphics, and bold UI accents, especially when set with ample whitespace to offset its dense texture.
The overall tone is energetic and approachable, with a sporty, poster-like confidence. Its rounded, weighty shapes feel friendly and contemporary, while the pronounced slant adds motion and urgency that reads well in headlines and callouts.
The design appears intended to deliver maximum presence with a lively, forward-leaning stance while keeping forms simple, rounded, and highly legible at display sizes. It prioritizes energetic rhythm and bold, compact shapes for modern promotional and branding contexts.
At larger sizes the bold black shapes create strong word images, but the compact counters and tight internal spaces suggest it will feel denser as size drops. Numerals follow the same forward-leaning, chunky logic, making them visually consistent in display settings.