Slab Square Alhi 5 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Halogen Slab' by Positype (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, sports branding, industrial, collegiate, authoritative, rugged, retro, impact, stability, heritage, utility, blocky, square-ended, sturdy, mechanical, high-impact.
A heavy, wide slab serif with square-ended terminals and a firm, engineered structure. Strokes stay largely uniform, with thick slabs and blunt joins creating a compact, blocky silhouette even in rounded letters. Counters are relatively open and the curves are controlled rather than fluid, giving the shapes a disciplined rhythm. Uppercase forms read strongly with broad proportions, while the lowercase keeps a straightforward, workmanlike build with sturdy stems and minimal modulation.
Best suited for headlines, display typography, and short bursts of text where mass and presence are desirable. It fits signage and wayfinding, packaging fronts, and branding that benefits from a sturdy, industrial or collegiate tone. In editorial settings, it works well for section heads, pull quotes, and high-impact subheads rather than long-form reading.
The overall tone feels industrial and no-nonsense, with a confident, assertive voice. Its squared slabs and broad stance evoke utilitarian signage and classic collegiate or athletic lettering, leaning more rugged than refined. The font projects stability and impact, making it feel dependable and slightly retro.
The design appears intended to deliver maximum punch and legibility through wide proportions, strong slabs, and square terminals. It prioritizes a consistent, solid typographic texture and a practical, constructed feel over delicate detailing or calligraphic nuance.
The design emphasizes flat horizontals and pronounced slab feet, which helps maintain presence at distance and in heavy color. The numerals share the same sturdy, squared logic, supporting a consistent typographic color across mixed text and figures.