Sans Normal Nidam 3 is a very bold, very wide, monoline, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, confident, modern, chunky, impact, approachability, modern branding, display clarity, geometric simplicity, rounded, soft corners, geometric, compact counters, high contrast ink-trap.
A heavy, wide sans with rounded geometry and mostly uniform stroke weight. Curves are built from broad circular and oval forms, while terminals often end in blunt, softly squared cuts. Counters are relatively tight, giving the letters a dense, compact internal rhythm, and several joins show subtle notch-like shaping that helps differentiate forms at large sizes. The overall spacing reads open and steady, with a strong horizontal emphasis from wide bowls, long crossbars, and broad shoulders.
Best suited for display typography where impact and personality are priorities—headlines, posters, logo wordmarks, packaging, and bold UI or wayfinding moments. It holds up well in short lines and large text where its tight counters and wide forms can read clearly without crowding.
The tone is bold and approachable, combining a geometric, contemporary structure with soft edges that keep it from feeling harsh. Its chunky silhouettes and rounded details suggest a playful, friendly voice, while the solid color and disciplined construction keep it confident and modern.
This design appears intended to deliver maximum presence with a friendly, rounded geometric voice, offering a modern display sans that feels approachable rather than aggressive. Its dense counters and softened terminals suggest an emphasis on standout shapes and consistent rhythm in large-format use.
The numerals follow the same rounded, blocky logic as the letters, producing strong, easily recognizable silhouettes. The lowercase has a single-storey feel in key shapes and leans toward simple, sign-like construction, which increases clarity and personality in display settings.