Sans Normal Segay 6 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, friendly, casual, playful, approachable, warm, approachability, informality, softening, human touch, cheerfulness, rounded, soft, quirky, informal, humanist.
A rounded sans with softly modulated strokes and gently irregular, hand-drawn-feeling curves. Terminals are mostly rounded and the joins avoid sharp corners, giving letters a smooth, cushioned silhouette. Proportions are slightly uneven in an intentional way—some glyphs feel a touch wider or narrower—creating a lively rhythm while keeping overall structure simple and readable. Counters are open and circular/oval, with straightforward construction in forms like C, O, and e, and a single-storey a and g that reinforce the informal tone. Numerals follow the same soft geometry with clear, distinct shapes.
Well suited to brand identities that want warmth and informality, as well as packaging, posters, and headline or display settings where a personable tone is helpful. It can also work for UI labels and short paragraphs when a friendly, non-corporate voice is desired, especially at comfortable reading sizes.
The font reads as friendly and relaxed, with a subtle doodled character that adds charm without becoming novelty. Its rounded forms and mild irregularity suggest an approachable, conversational voice suited to lighthearted or personable messaging.
The design appears intended to combine the simplicity of a rounded sans with a lightly human touch, offering a clean, accessible look that feels more personal than strictly geometric. Its softened terminals and gently varied letterforms aim to deliver friendliness and ease while staying broadly legible.
Capitals remain clean and legible, while details like the angled leg of R, the curved tail of Q, and the buoyant shapes of s and z add personality. The overall spacing and stroke endings support clarity in short text while preserving an organic, handwritten-adjacent feel.