Sans Normal Mylum 12 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Anona' by Nova Type Foundry and 'Core Sans N SC' and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, modern, playful, confident, impact, approachability, clarity, modernity, display, rounded, soft corners, blocky, high impact, sturdy.
This is a heavy, rounded sans with generous curves and softly blunted terminals that keep the overall texture smooth despite the weight. Counters are compact but clearly open, and many joins and corners are subtly rounded, giving letters a cushioned, geometric feel rather than a rigid industrial one. The lowercase shows a single-storey “a” and “g”, with a robust, compact rhythm and relatively simple, closed forms that stay highly legible at larger sizes. Numerals are similarly stout and rounded, with consistent stroke thickness and solid, poster-like silhouettes.
Best suited for headlines, display typography, and brand marks where a strong, friendly presence is needed. It should perform well on packaging and signage, as well as in social and digital graphics where bold shapes and simple forms need to remain clear at a glance.
The font conveys a confident, upbeat tone—strong and attention-getting, but softened by rounded shaping that reads approachable rather than aggressive. It feels contemporary and casual, with a slightly playful warmth suited to expressive, audience-facing messaging.
The design appears intended as an approachable, high-impact display sans: maximizing visual punch through heavy strokes while using rounded geometry to keep the voice friendly and contemporary.
The design’s weight and rounded detailing create a dense, even typographic color; in longer text it reads as a bold, graphic block rather than a delicate texture. Circular letters like O/C/G emphasize smooth geometry, while diagonals (V/W/X/Y) remain crisp and stable, maintaining a clean, modern rhythm.