Sans Normal Velow 5 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Izmir' by Ahmet Altun and 'Rewalt' by NicolassFonts (names referenced only for comparison).
Keywords: ui labels, branding, headlines, posters, packaging, friendly, modern, approachable, casual, clean, warm modernity, casual clarity, energetic emphasis, friendly branding, rounded, humanist, soft terminals, open apertures, slanted.
A rounded, slanted sans with smooth, low-friction curves and gently tapered joins. Strokes stay largely uniform, with soft, rounded terminals and generous counters that keep the forms open and readable. The proportions lean slightly wide in round letters, while straight-sided shapes remain compact, creating a lively, uneven rhythm typical of an italicized design. Uppercase forms are simple and geometric-leaning, and the lowercase shows a friendly humanist influence with single-storey shapes (notably a and g) and a looping, descender-forward y.
This font suits short-to-medium settings where a friendly, modern tone is desired: UI labels, product branding, packaging, posters, and headline typography. The open shapes and even stroke color help it remain clear in mixed-case text, while the slant adds energy for emphasis in titles and callouts.
The overall tone is warm and contemporary, with an informal, personable voice rather than a strict technical one. Its rounded construction and easy slant suggest motion and friendliness, making it feel conversational and modern without becoming playful to the point of novelty.
The design appears intended to deliver a clean italic sans that feels approachable and contemporary, combining rounded geometric structure with humanist softness for comfortable reading and a lively, forward-leaning cadence.
Capitals and numerals maintain a straightforward, signage-like clarity, while the lowercase introduces more character through curved entry/exit strokes and soft hooks. Round letters (o, e, c) read very smooth and consistent, and the digit set follows the same rounded, simplified logic for cohesive texture in mixed text.