Sans Normal Kidib 3 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'AG Book W1G' by Berthold, 'Murs Gothic' by Kobuzan, 'PG Gothique' by Paulo Goode, 'NeoGram' and 'Nuber Next' by The Northern Block, and 'Body' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, modern, assertive, dynamic, technical, impact, momentum, clarity, display, oblique, geometric, smooth, rounded, compact.
A heavy, right-leaning sans with smooth, geometric construction and rounded curves paired with flat, blunt terminals. Strokes are broadly even with subtle modulation, producing strong color and a clean, compact rhythm. Counters are fairly open for the weight, with wide, circular bowls (notably in O/0) and tightly controlled joins; diagonals and angled terminals reinforce the forward slant. Figures are sturdy and straightforward, with a clear italic posture and a slightly condensed feel in some forms despite generous overall widths.
Best suited to display use where the bold, oblique stance can carry emphasis—headlines, posters, brand wordmarks, and punchy campaigns. It can also work for short UI labels or packaging callouts when set with comfortable spacing, but it is most effective when given room to breathe at medium to large sizes.
The overall tone is energetic and confident, with a purposeful forward motion that reads as contemporary and performance-oriented. Its strong mass and clean geometry give it a direct, no-nonsense voice suited to high-impact messaging.
The design appears intended to deliver a modern, forward-leaning sans for impactful communication, combining geometric roundness with strong weight to project speed and confidence. The consistent oblique structure and blunt terminals suggest a focus on contemporary branding and attention-grabbing display typography.
In the grid and text sample, the slant is consistent across cases and numerals, and the round forms stay smooth without sharp corners. The bold weight can cause some interior spaces to feel tight at smaller sizes, while larger settings emphasize the streamlined curves and brisk, angled endings.