Sans Normal Vimey 1 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'FF Sero' by FontFont, 'Clear Sans Text' by Positype, 'Neue Reman Sans' by Propertype, 'Core Sans M' by S-Core, and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: branding, headlines, posters, ui text, signage, modern, dynamic, clean, sporty, informal, clarity, emphasis, modernity, motion, oblique, rounded, geometric, open counters, high legibility.
This italic sans shows smooth, rounded construction with low-contrast strokes and softly squared terminals. Curves are built from clean elliptical forms, while straight strokes keep a steady, even rhythm. The slant is consistent across capitals, lowercase, and numerals, and the overall spacing feels practical and readable with open apertures and uncomplicated joins. Figures are straightforward and lining in feel, matching the letterforms’ simple geometry and steady stroke weight.
It works well for branding, headlines, and promotional typography where a sense of speed or forward motion is useful. The clear shapes and open counters also suit UI labels, navigation, and short-to-medium text settings, and it can hold up in signage where quick recognition matters.
The overall tone is modern and energetic, with an oblique stance that adds motion without becoming flashy. Its clean curves and restrained details create a friendly, contemporary voice that feels agile and approachable rather than formal or traditional.
The design appears aimed at delivering a clean, contemporary italic sans that reads confidently in both display and functional settings. Its geometric, rounded structure and consistent slant suggest an emphasis on clarity and momentum, providing an energetic voice without relying on decorative features.
Capitals maintain a compact, streamlined silhouette, while lowercase shapes remain simple and open, supporting clear word images in continuous text. The italic angle is strong enough to read as intentionally slanted (not merely a slight oblique), which helps it perform as an emphasis style in UI and branding contexts.