Sans Superellipse Gukew 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Poster Gothic' by ATF Collection, 'Navine' by OneSevenPointFive, 'PT Filter' by Paavola Type Studio, and 'Reload' by Reserves (names referenced only for comparison).
Keywords: headlines, posters, logos, branding, packaging, techy, utilitarian, industrial, assertive, sporty, impact, modernization, clarity, technical feel, brand distinctiveness, squared, rounded corners, geometric, compact, blocky.
A heavy, geometric sans with superellipse construction: round letters resolve into rounded-rectangle bowls and counters, while corners are cleanly radiused rather than fully circular. Strokes are consistently thick with minimal modulation, and terminals are mostly flat, producing a compact, solid silhouette. Apertures tend to be controlled and somewhat tight (notably in forms like C, S, and e), and the overall proportions feel slightly squared with generous stroke weight. Figures match the same squared-round logic, with sturdy, closed shapes and clear, simple geometry.
Best suited to headlines, display typography, and brand marks where a strong, compact voice is needed. It can also work well for UI titles, labels, and product branding that benefit from a technical, squared-round aesthetic, especially at medium to large sizes.
The tone is modern and purposeful, leaning toward technical and industrial signage aesthetics. Its squared curves and dense weight convey strength and confidence, with a contemporary, digital-friendly flavor that feels at home in product and interface contexts.
Likely designed to deliver a contemporary display sans that merges geometric structure with softened corners, balancing strict, engineered shapes with approachable rounding. The emphasis appears to be on punchy presence, consistent construction, and a recognizable squared-curved identity.
The design language stays highly consistent across uppercase, lowercase, and numerals, emphasizing uniform corner radii and rounded-rectangle counters. The punctuation and spacing in the sample suggest a compact rhythm optimized for impact rather than delicacy, with letterforms that prioritize solidity and clear silhouettes at larger sizes.