Sans Normal Lomaw 6 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Elisar DT' and 'Elisar DT Infant' by DTP Types, 'Telder HT Pro' by Huerta Tipográfica, 'Famiar' by Mans Greback, 'Anona' by Nova Type Foundry, 'Quodlibet Sans' by Signature Type Foundry, and 'Multi' by Type-Ø-Tones (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, friendly, punchy, retro, impact, motion, playfulness, brand presence, rounded, soft corners, compact counters, tilted, energetic.
A heavy, right-leaning sans with rounded geometry and softened corners that keeps forms compact and sturdy. Strokes are thick and generally uniform with gentle tapering at joins, giving counters a tight, ink-rich feel. Curves are broad and elliptical, terminals are clean and blunt rather than sharp, and the overall rhythm is bouncy due to the consistent slant and slightly swelling bowls. Figures and capitals read as solid blocks with clear silhouettes, favoring impact over fine detail.
Best suited to headlines, short phrases, and prominent UI or signage where bold, tilted letterforms communicate motion and emphasis. It can work well for sports and lifestyle branding, packaging callouts, and logo wordmarks where a friendly but forceful presence is needed.
The tone is energetic and extroverted, with a sporty, poster-ready confidence. Its rounded weight and steady italic lean add a friendly, fast-moving character that feels playful and slightly retro, suited to bold, upbeat messaging.
Likely intended as an impact-oriented italic sans that combines rounded forms with a strong, compact texture to project speed and confidence. The lettershapes prioritize bold silhouette and lively rhythm for display typography rather than delicate text detailing.
The design maintains strong, even color in text while allowing noticeable shape variation between letters, which adds personality in display settings. Rounded bowls and tight apertures emphasize density, so spacing and line length will strongly influence readability at smaller sizes.