Sans Superellipse Ugmih 4 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Flexo Soft' by Durotype, 'Uni Neue' by Fontfabric, and 'Anteb' and 'Quan Geometric' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, friendly, retro, punchy, casual, impact, motion, approachability, display clarity, modern retro, rounded, blocky, compact, sturdy, soft-cornered.
A heavy, rounded sans with a consistent rightward slant and softly squared curves that feel built from rounded-rectangle geometry. Strokes are thick and uniform, with minimal modulation and sturdy, compact counters that keep shapes dense at display sizes. Terminals are broadly cut and slightly angled, producing a brisk forward rhythm; curves on C, G, O, and S stay smooth and cushioned rather than sharply circular. The overall texture is tight and energetic, with simplified joins and broad shoulders that read clearly in bold settings.
Best suited to short-form, high-impact typography such as headlines, posters, promotional graphics, branding marks, and packaging where bold, slanted emphasis is desired. It can also work for labels, UI badges, and merchandising text when the goal is a compact, energetic voice rather than long-reading comfort.
The tone is upbeat and assertive, combining a sporty forward motion with a friendly, approachable softness. Its rounded massing and italic stance give it a lively, headline-ready feel that suggests action, confidence, and informal charm.
The design appears intended to deliver maximum visual punch with a modern, rounded-rectangular construction and a built-in sense of motion. It prioritizes clarity and personality in display contexts, balancing sturdy letterforms with softened corners to stay approachable.
The numerals share the same chunky, slanted construction, with open, easily distinguishable shapes and a strong baseline presence. The lowercase shows a compact, utilitarian build with rounded bowls and simple diagonals, emphasizing impact over delicacy.