Sans Normal Nilay 7 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, branding, posters, ui labels, packaging, modern, confident, friendly, clean, tech, impact, clarity, modernity, approachability, geometric, rounded, blocky, sturdy, open.
A sturdy sans with broad proportions, generous counters, and a largely geometric construction. Strokes are uniform and heavy, with smooth curves in rounds like O/C/G and straight, squared terminals on most stems. The lowercase shows a single-storey a and g, a simple, compact r, and a fairly symmetrical, wide-armed t; punctuation-like forms (e.g., the i dot) are round and centered. Overall spacing and letterfit feel open and steady, supporting large, bold text with clear silhouettes.
This font suits headlines, brand marks, posters, and packaging where bold, high-visibility type is needed. It can also work well for UI labels and navigation in larger sizes, where the open shapes and steady spacing help maintain clarity.
The tone is direct and contemporary, projecting confidence without feeling harsh. Rounded bowls and open apertures add a friendly, approachable character, while the weight and width give it a solid, assertive presence.
The design appears intended to deliver a contemporary, high-impact sans optimized for display use, emphasizing strong geometry, wide proportions, and straightforward letterforms for quick recognition at a glance.
The numerals are similarly robust and rounded, with clear differentiation and a consistent stroke rhythm. Diagonals (V/W/X/Y) are thick and stable, and the capital set reads especially strong for short, high-impact lines.