Sans Normal Kikif 15 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Mitram' by JAM Type Design (names referenced only for comparison).
Keywords: branding, headlines, posters, packaging, editorial, sporty, modern, dynamic, confident, friendly, add motion, increase impact, modernize tone, improve clarity, oblique, geometric, rounded, compact, energetic.
This typeface is an oblique sans with sturdy, even stroke weight and smoothly rounded curves. Letterforms lean consistently forward with a compact, athletic rhythm, and bowls tend toward circular geometry with clean, open apertures. Terminals are crisp and mostly straight-cut, keeping the shapes tidy despite the slant, while counters remain generous for legibility. Numerals follow the same construction, with rounded figures and straightforward diagonals that maintain a cohesive texture in running text.
It works especially well for branding, headlines, and promotional graphics where a sense of speed and confidence is desirable. The solid construction also supports short editorial passages, pull quotes, and packaging copy, particularly when you want a modern, energetic tone without sacrificing readability.
The overall tone feels energetic and contemporary, with a forward-leaning posture that suggests motion and momentum. Its sturdy presence reads confident and purposeful rather than delicate, making it feel well-suited to assertive, upbeat messaging.
The design appears intended to deliver a modern, motion-forward sans voice with strong legibility and a compact, punchy texture. The consistent oblique angle and rounded geometry suggest a focus on contemporary communication and high-impact display use while remaining serviceable in longer lines of text.
The slant and compact spacing create a continuous, fast-moving texture in paragraphs, while the rounded geometry prevents the voice from becoming overly rigid. Diagonals (notably in letters like V, W, X, and Y) appear strong and clean, reinforcing a sporty, performance-oriented impression.