Sans Normal Velev 6 is a regular weight, narrow, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, social media, friendly, casual, approachable, informal, modern, approachability, informality, clarity, contemporary tone, rounded, soft terminals, monoline, open counters, humanist.
A gently slanted, monoline sans with rounded construction and softened stroke endings. Letterforms favor open, simple interiors and smooth curves, with minimal contrast and a steady rhythm across the set. Uppercase shapes stay clean and compact while lowercase forms lean more handwritten in feel, using single-storey structures and uncomplicated joins. Numerals follow the same rounded, slightly tilted logic, keeping a consistent color in text.
Well suited to light, contemporary branding, packaging, and promotional work where a personable italic voice is desired. It can also work for short paragraphs, captions, and UI-style highlights when you want a softer, less formal sans presence.
The overall tone is warm and easygoing, reading as friendly rather than technical. Its italic angle adds motion and a conversational feel, making it suited to messaging that wants to sound approachable and personal.
The font appears designed to provide an accessible italic sans voice with rounded, simplified forms that feel contemporary and friendly. It aims for even texture and straightforward shapes that remain legible while projecting a casual, human tone.
The design relies on circular/elliptical geometry for bowls and rounded corners, which helps it maintain clarity at larger sizes while staying soft-edged. The slant is consistent across letters and figures, supporting a cohesive, flowing texture in longer lines.