Sans Superellipse Ippe 7 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Churchward 69' by BluHead Studio, 'LHF Convecta' by Letterhead Fonts, and 'GEOspeed' by deFharo (names referenced only for comparison).
Keywords: headlines, posters, sports branding, logos, packaging, sporty, aggressive, dynamic, retro, industrial, high impact, speed cue, brand display, headline emphasis, athletic tone, slanted, oblique, blocky, compact, rounded corners.
A heavy, slanted sans with broad proportions and tightly controlled counters. Strokes are thick and relatively even, with rounded-rectangle curvature in bowls and terminals that keeps the forms smooth while still feeling blocky. The italic angle is pronounced, and many joins and apertures are cut with sharp, angled notches that add speed and bite. Spacing reads sturdy and compact, and the numerals match the letters with similarly simplified, robust shapes.
This font performs best in short, prominent settings—headlines, posters, and big typographic statements where the slant and mass can read clearly. It suits sports and motorsport branding, team or event graphics, product marks, and packaging that benefits from a strong, kinetic presence. It can work for UI labels or signage when set large, but its density and stylized cuts favor display use over long-form reading.
The overall tone is fast, forceful, and high-impact, evoking racing graphics, sports uniforms, and action-oriented branding. The slant and carved details give it an energetic, competitive voice, while the rounded geometry keeps it contemporary and cohesive rather than purely mechanical.
The design appears intended to deliver maximum impact with a streamlined, speed-driven silhouette: a bold oblique sans built around rounded-rectangular forms and aggressive angled cut-ins. The consistent geometry and sturdy spacing suggest a display workhorse aimed at energetic branding and attention-grabbing typography.
Diagonal cuts appear consistently across curves and corners, producing a distinctive “scooped” rhythm in letters like S and G and a crisp, engineered feel in diagonals like K, V, W, and X. The design maintains strong silhouette clarity at display sizes, with shapes that stay bold even in tighter settings.