Sans Contrasted Idgu 3 is a very bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, signage, confident, playful, punchy, retro, impact, approachability, display clarity, brand presence, rounded, soft corners, compact apertures, high impact, friendly.
A heavy, rounded sans with broad proportions and softly squared terminals. Strokes are thick and generally uniform with subtle modulation, giving counters a compact, slightly pinched feel in letters like B, S, and 8. Curves are generous and smooth, while joins and diagonals (V, W, X, Y) stay crisp and sturdy, producing a dense, poster-like color on the page. The lowercase is compact with simple, single-storey forms and short extenders, and the numerals are bold and blocky with large, readable shapes.
Best suited to headlines, short statements, branding, and packaging where strong presence and quick recognition matter. It also works well for signage and promotional graphics that benefit from bold forms and friendly rounded shapes.
The overall tone is assertive and upbeat, with a friendly softness that keeps the weight from feeling harsh. Its rounded geometry and chunky rhythm suggest a contemporary-retro sensibility suited to attention-grabbing, approachable messaging.
The design appears intended to deliver maximum impact with approachable, rounded letterforms, balancing sturdy geometric construction with slight stroke modulation for warmth and clarity in large-size typography.
Spacing appears fairly tight at display sizes, reinforcing a solid, continuous texture in headlines. Round letters (O, Q, o, e) maintain consistent width and sturdy bowls, while punctuation and small details are minimized to preserve impact at large sizes.