Sans Superellipse Horol 12 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, sportswear, techy, sporty, confident, industrial, futuristic, impact, modernity, sturdiness, geometric voice, display clarity, squared, rounded, blocky, compact, sturdy.
A heavy, block-driven sans with rounded-rectangle construction and consistently softened corners. Strokes are uniform and dense, with large counters that stay open despite the weight, and a generally squared geometry across bowls and curves. Terminals are mostly blunt and flat, while curved joins resolve into smooth superelliptical corners rather than true circles. Proportions are roomy and horizontally oriented, giving the face a broad footprint and a steady, mechanical rhythm in text.
Best suited to short, high-impact settings such as headlines, posters, product branding, and packaging where the wide, solid shapes can deliver presence. It also fits sporty or tech-forward identities and signage-style applications where a sturdy, geometric voice is desired.
The overall tone is assertive and modern, leaning toward a tech and motorsport feel. Its rounded-square shapes soften the impact just enough to read as friendly, but the mass and squareness keep it bold, utilitarian, and performance-oriented.
The design appears intended to translate rounded-rectangle geometry into a bold, contemporary sans that feels engineered and durable. Its consistent corner rounding and uniform stroke weight suggest a focus on strong silhouette, clarity at larger sizes, and a distinctly modern, performance-oriented aesthetic.
In the sample text, the strong rectangular forms and tight internal shaping create a distinctive texture that holds together well at display sizes. The digit set follows the same squared, rounded-corner logic, keeping numerals visually consistent with the letters and reinforcing a functional, engineered character.