Sans Normal Maloh 1 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Fusion Collection' by Blaze Type, 'Peridot Latin' and 'Peridot PE' by Foundry5, and 'Latino Gothic' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, display graphics, sporty, energetic, bold, confident, modern, impact, motion, branding, attention, oblique, rounded, soft corners, compact spacing, high impact.
A heavy, oblique sans with broad proportions and rounded, elliptical construction throughout. Strokes are thick and consistently weighted, with smooth curves and softened terminals that keep the forms friendly despite the mass. Counters are relatively small and apertures tend toward the closed side, producing a dense, high-ink texture. The letters lean forward with a steady slant and a slightly compressed interior rhythm, while numerals echo the same rounded geometry and substantial footprint.
Best suited to display contexts such as headlines, posters, sports and fitness branding, packaging, and promotional graphics where a strong, forward-leaning voice is needed. It can also work for short UI labels or badges when set large enough and given extra spacing for legibility.
The overall tone is assertive and fast-moving, pairing a muscular presence with approachable roundness. Its forward slant and chunky shapes give it a sporty, promotional feel that reads as energetic and confident rather than formal. The style suggests contemporary branding where impact matters more than delicacy.
The design appears intended as a high-impact, brand-forward sans that communicates motion and strength while staying visually friendly through rounded forms. Its geometry and heavy weight prioritize immediacy and recognition in display settings.
At larger sizes the curves and rounded joins read cleanly and cohesive, creating a strong headline color. In tighter settings and smaller sizes, the tight counters and dense stroke mass can reduce clarity, so it benefits from generous tracking and ample line spacing. The oblique angle is consistent and contributes strongly to the typeface’s sense of motion.