Sans Superellipse Huleh 4 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'ATF Alternate Gothic' by ATF Collection, 'FF Good' by FontFont, 'Peridot Latin' and 'Peridot PE' by Foundry5, and 'Neusa Neu' by Inhouse Type (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, assertive, sporty, industrial, playful, retro, impact, sturdiness, friendly boldness, geometric consistency, display clarity, blocky, rounded, compact, sturdy, punchy.
A heavy, block-forward sans with rounded-rectangle (superellipse) curves and a firm, even stroke. Counters are tight and largely geometric, with broad bowls and squared terminals softened by generous radiusing. The rhythm is compact and consistent, with chunky joins and minimal modulation that keeps letters looking solid and poster-ready. Numerals follow the same stout construction, reading as simplified, high-impact figures built from the same rounded blocks.
Works best in headlines and short, high-contrast statements where its compact counters and heavy shapes can read cleanly. It’s well suited to sports branding, product packaging, labels, and signage that needs a sturdy, attention-grabbing voice.
The tone is loud and confident, leaning toward sports, packaging, and bold display messaging. Its rounded corners keep the weight from feeling harsh, adding a friendly, slightly playful edge to an otherwise tough, industrial presence.
The letterforms appear designed to maximize impact with a cohesive rounded-rectangle geometry, balancing toughness with approachability. The intent reads as a straightforward, contemporary display sans that stays friendly through softened corners while remaining dense and emphatic.
The design favors mass and silhouette clarity over interior space, so small sizes can feel dense while larger settings look powerful and clean. The rounded-square logic is especially evident in curved letters, giving the face a distinctive, modernized geometric flavor.