Slab Contrasted Hoho 2 is a very bold, wide, medium contrast, italic, normal x-height font.
Keywords: posters, headlines, packaging, signage, logos, western, circus, retro, playful, posterish, attention, nostalgia, showbill, blocky, bracketed, chunky, soft corners, display.
A heavy, chunky slab serif with broad proportions and tightly packed counters. Strokes are strongly weighted, with modest but visible contrast that helps define bowls and joints without losing the solid, poster-like mass. Serifs are rectangular and assertive, often bracketed into the stems, and terminals feel slightly softened rather than razor-sharp. The overall rhythm is compact and punchy, with sturdy verticals and rounded interior shapes that keep the texture lively in words and headlines.
Best suited to display settings where impact matters: posters, event titles, storefront or wayfinding signage, product packaging, and logo wordmarks. It can work for short subheads or pull quotes, but the dense weight and compact counters make it less ideal for long-form reading at small sizes.
The tone leans toward classic show-poster and Old West signage, mixing rugged confidence with a friendly, theatrical bounce. It feels bold and attention-grabbing, with a nostalgic, entertainment-oriented character that reads as fun rather than formal.
The design appears intended to deliver maximum visual punch with a heritage sign-painting and showbill flavor, using strong slab serifs and rounded, compact shapes to stay legible while feeling energetic and characterful.
Uppercase forms are particularly emphatic and monolithic, while lowercase maintains the same weight and slab treatment for a consistent voice. The numerals match the letterforms’ chunky construction, giving figures the same billboard-ready presence as the text.