Sans Normal Nilaf 2 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'DX Rigraf' by Dirtyline Studio and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, retro, soft, punchy, playful, display impact, approachability, retro tone, brand presence, rounded, blunt, bubbly, open, sturdy.
This typeface uses heavy, rounded forms with broad proportions and large interior counters. Curves are smooth and generous, terminals are mostly blunt with occasional subtle flares, and joins are sturdy rather than delicate. The rhythm is calm and even, with wide letterforms, open apertures, and a slightly softened, almost inflated silhouette that keeps dense text readable at larger sizes.
It performs best in display contexts such as headlines, posters, and branding where width and weight can create strong presence. The open counters and smooth curves also make it useful for packaging and signage that benefits from a friendly, high-impact voice.
The overall tone feels friendly and approachable, with a retro-leaning warmth that reads as casual rather than formal. Its broad, soft shapes give it a confident, upbeat presence suited to attention-grabbing messaging without feeling aggressive.
The design appears intended to deliver bold, approachable display typography with a rounded, retro-inspired character. Its wide proportions and simplified detailing prioritize clarity and impact, aiming for an inviting tone in contemporary graphic applications.
Round letters like O and Q appear very open and spacious, and the numerals share the same wide, cushioned construction. The lowercase shows a compact, sturdy build with simple shapes and minimal detailing, helping the font maintain a consistent, graphic texture in headlines.