Sans Superellipse Udbay 6 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'AG Book W1G' by Berthold; 'Amfibia' and 'Karibu' by ROHH; 'Kommon Grotesk' by TypeK; and 'Calps', 'Calps Sans', 'Kelpt', and 'Kelpt Sans' by Typesketchbook (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, urgent, assertive, contemporary, loud, impact, compactness, motion, modernity, display emphasis, oblique, condensed, rounded, blocky, compact.
A compact, heavy sans with an oblique forward lean and tightly packed proportions. Strokes are thick and uniform, with rounded-rectangle counters and softened corners that keep the forms smooth despite the mass. Curves (C, G, O, Q) read as superelliptic and slightly squared, while straight-sided letters (E, F, H, N) feel sturdy and compressed. The lowercase is simple and dense, with single-storey a and g, a compact ear on r, and short, sturdy joins; numerals are wide-shouldered and punchy, built from the same rounded, low-detail geometry.
Best suited to headlines, posters, signage, and bold UI moments where immediate attention and strong rhythm matter. It works especially well for sports or action-oriented branding, event promotions, and packaging that benefits from compact, high-density letterforms.
The overall tone is forceful and high-impact, with a brisk, energetic slant that suggests motion. Its thick, compact shapes feel modern and utilitarian, leaning toward athletic and promotional voice rather than quiet editorial refinement.
The font appears designed to deliver maximum impact in limited horizontal space, using a forward-leaning stance and rounded-rectangle construction for a modern, energetic feel. Its simplified shapes and heavy strokes prioritize instant legibility and presence in display settings.
The design maintains a consistent rounded-rectangle logic across both letters and numerals, which helps it stay coherent at large sizes. Tight apertures and dense counters increase visual weight and can make small-size text feel crowded, while headlines remain bold and emphatic.