Serif Flared Hanum 1 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Elisar DT' by DTP Types, 'Fagun' by The Northern Block, and 'Blacker Sans Pro' by Zetafonts (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, confident, retro, sporty, punchy, friendly, display impact, brand voice, vintage nod, dynamic emphasis, flared, swashy, bracketed, calligraphic, compact apertures.
A heavy, right-leaning serif with strongly flared stroke endings and soft, bracket-like transitions where stems meet curves. The letterforms are broad and compactly fit, with rounded bowls, closed apertures, and a steady, low-variation stroke feel that reads as bold and cohesive. Serifs are short and wedge-like rather than delicate, and terminals often taper or flare, giving curves a lively, slightly calligraphic finish. Spacing appears sturdy and headline-oriented, and the numerals match the letters with similarly chunky curves and emphatic diagonals.
Best suited to display sizes where the bold silhouette and flared serif shaping can do the work: headlines, posters, product packaging, and brand marks. It also performs well for short punchy copy such as pull quotes, menus, event promos, and sports or automotive-themed graphics where a strong, kinetic italic is desirable.
The overall tone is energetic and assertive, with a vintage, display-driven flavor that feels at home in classic advertising, sports branding, and bold editorial titling. The italic slant and flared terminals add motion and personality, keeping the weight from feeling purely industrial or rigid.
The design intent appears to be a high-impact display serif that blends classic serif structure with flared, wedge-like endings and an italicized, forward-driving stance. It aims to deliver strong presence and readability at large sizes while adding a distinctive, retro-leaning personality through its terminals and compact, rounded forms.
Distinctive details—like the sweeping tail on the uppercase Q, the angled, dynamic diagonals in V/W/X/Y, and the sturdy, rounded lowercase—reinforce a cohesive, poster-like rhythm. The punctuation in the sample text (apostrophe, ampersand) carries the same chunky, flared treatment, helping the font maintain a consistent voice in longer lines.