Sans Normal Itkah 15 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Dean Gothic' and 'Fusion Collection' by Blaze Type, 'Resident' by Fenotype, 'Murs Gothic' by Kobuzan, 'Otoiwo Grotesk' by Pepper Type, and 'Jasan' by Storm Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, sports branding, assertive, sporty, friendly, retro, impact, brand voice, attention grabbing, signage, rounded, compact, chunky, soft corners, high impact.
A heavy, rounded sans with large counters and compact internal spaces that keep letterforms cohesive at display sizes. Strokes are broadly uniform with slightly softened joins and subtly flared terminals that give curves a sculpted, almost aerodynamic feel. Uppercase forms read blocky and stable, while lowercase shapes are compact and sturdy, with a single-storey “a” and a lively “g” that adds personality. Numerals are wide and robust, designed to hold their shape under tight spacing and strong color.
Well-suited for headlines, short statements, and branding where maximum impact and quick recognition matter. It works especially well on posters, packaging, team or event graphics, and bold UI moments such as hero banners and big numeric callouts.
The overall tone is loud, confident, and approachable—more energetic than formal. Its rounded geometry and chunky rhythm evoke a sporty, poster-ready attitude with a hint of retro signage warmth.
The design appears intended to deliver a friendly but forceful display voice: wide, rounded forms for approachability paired with dense weight for authority. Its details prioritize silhouette clarity and brand distinctiveness over delicate text refinement.
The typeface builds a strong “ink-black” texture, so it performs best when you want unmistakable presence. Curves (C, G, O, S) feel deliberately engineered rather than purely geometric, and the Q’s tail and the lowercases’ bulbier forms contribute to a distinctive, branded voice.