Sans Normal Oldan 1 is a bold, normal width, low contrast, upright, short x-height font visually similar to 'Futura ND Alternate' and 'Futura Next' by Neufville Digital and 'Futura PT' by ParaType (names referenced only for comparison).
Keywords: headlines, packaging, posters, branding, kids media, playful, friendly, retro, handmade, quirky, approachability, display impact, handmade feel, retro flavor, cheerful tone, rounded, soft, chunky, bouncy, informal.
A rounded sans with heavy, soft-ended strokes and gently irregular geometry that gives the letters a subtly hand-cut feel. Curves dominate and corners are broadly eased; bowls are circular and open, while terminals often look slightly angled or scooped rather than perfectly horizontal. Proportions are compact and lively, with noticeably chunky forms, a relatively small x-height compared to the capitals, and a generally wide, stable stance. The texture on a line is even and dark, but the outlines show small asymmetries that keep the rhythm from feeling mechanical.
Best suited to headlines, short blurbs, logos, packaging, and poster-style graphics where a friendly, high-impact voice is desired. It can work for playful branding and kids-focused or casual lifestyle materials, and for signage-like applications where round forms and strong presence help attract attention. For extended reading, it will be more comfortable in larger sizes with generous leading.
The overall tone is warm and approachable, with a bouncy, cheerful personality. Its slight irregularities and soft shapes suggest a casual, human touch—more playful than corporate—leaning toward a retro sign-painting or mid-century display vibe without becoming overly stylized.
The design appears intended to deliver a rounded, high-visibility sans that feels personable and slightly handmade, balancing strong mass with soft, inviting shapes. Its controlled irregularities and compact proportions prioritize character and charm over strict neutrality.
Capitals read strong and poster-like, while lowercase maintains the same rounded construction and informal energy. Numerals are similarly bulbous and high-impact, designed to stand out at a glance. In longer text, the consistent dark color creates a bold voice, so whitespace and line spacing will play an important role in maintaining clarity.