Sans Superellipse Utdin 7 is a bold, wide, monoline, upright, normal x-height font.
Keywords: ui labels, app branding, tech posters, headlines, product packaging, tech, futuristic, industrial, confident, clean, systematic geometry, modern branding, interface clarity, display impact, geometric, squared-round, rounded corners, compact counters, high contrast-free.
A geometric sans with squared-round construction and prominently rounded corners throughout. Strokes appear uniform and sturdy, with large, softly rectangular counters in letters like O, D, P, and Q. Terminals are clean and mostly horizontal/vertical, while diagonals (A, K, V, W, X, Y) are sharp and crisp, creating a clear, engineered rhythm. Lowercase forms are simplified and consistent, with single-storey a and g, a compact r, and a short, sturdy t; numerals follow the same rounded-rectangle logic, with a distinctive slashed zero.
Well-suited to interface labels, dashboards, and product typography where a contemporary, engineered look is desired. It also performs well for headlines, posters, and branding in technology, gaming, and industrial contexts, where the squared-round geometry can become a key visual signature.
The overall tone is modern and technical, evoking UI hardware, sci‑fi interfaces, and industrial labeling. Its rounded geometry keeps the voice friendly and approachable, while the heavy presence and tight, controlled shapes project confidence and solidity.
Likely designed to deliver a modern geometric voice built from rounded-rectangle primitives, balancing a technical feel with approachable softness. The consistent corner radii and simplified lowercase suggest an emphasis on clarity, strong silhouette recognition, and a cohesive system-like aesthetic.
The family shows a deliberate superellipse/squircle motif: curves resolve into rounded corners rather than fully circular bowls, giving text a distinctive ‘soft-square’ texture. At display sizes the character shapes read strongly; in dense text, the compact apertures and squarish counters can create a darker, more uniform color.