Sans Superellipse Ibdah 12 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Norpeth' by The Northern Block and 'Obvia' and 'Obvia Narrow' by Typefolio (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, modern, sporty, bold, impact, approachability, modernity, simplicity, rounded, blocky, soft corners, compact, sturdy.
A heavy, rounded sans with broad, squared-off curves and consistently softened corners that give the shapes a superellipse feel. Strokes are uniform and dense, with relatively small counters and tight apertures that emphasize a compact, blocky silhouette. Curved letters like C, G, O, and S lean toward rounded-rectangle geometry rather than pure circles, while straight-sided forms (E, F, H, N) stay clean and sturdy. Lowercase is simple and robust, with a single-storey a and g and a short, chunky t; numerals follow the same compact, rounded construction.
This font is well suited to headlines, short statements, and large-scale typography where dense, high-impact forms are an advantage. It can work effectively in branding and packaging that calls for a friendly but strong voice, as well as signage and UI labels where rounded geometry helps maintain clarity. For longer passages, it performs best at larger sizes or with generous line spacing to offset the compact counters.
The overall tone is confident and approachable, combining a muscular presence with soft, friendly rounding. It reads as contemporary and energetic, with a slightly playful, poster-ready character rather than a neutral text voice.
The design appears aimed at delivering maximum visual impact with a modern, rounded-industrial geometry—prioritizing bold legibility, a cohesive dark texture, and an approachable, contemporary feel.
Spacing and rhythm appear intentionally tight and even, creating dark, cohesive word shapes that hold together at large sizes. The punctuation and joints are kept blunt and simplified, reinforcing a geometric, built-from-blocks aesthetic.