Sans Normal Nubav 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Candor', 'BR Firma', and 'BR Segma' by Brink and 'Clarika Pro' by Wild Edge (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, punchy, confident, playful, modern, impact, clarity, approachability, modernity, simplicity, geometric, rounded, heavy, compact, chunky.
A heavy, geometric sans with broad, rounded forms and a compact interior rhythm. Strokes are consistently thick with minimal modulation, and curves are drawn from clean circular/elliptical geometry. Terminals are mostly straight-cut with softened corners, creating a sturdy, blocky silhouette. Counters are relatively tight in letters like a, e, o, and s, while apertures stay fairly closed, producing strong color and high impact. Uppercase forms are wide and stable; lowercase shows single-storey a and g with simple, constructed shapes.
Best suited to headlines, posters, and branding where strong typographic impact is needed. The dense, even texture also works for short blocks of copy in marketing contexts—such as packaging, signage, and UI hero text—where legibility and presence matter more than airy readability.
The overall tone is bold and approachable, projecting confidence without feeling aggressive. Rounded geometry and compact counters give it a friendly, slightly playful personality suited to attention-grabbing communication. Its strong presence reads as contemporary and energetic, with a straightforward, no-nonsense clarity.
Likely designed to deliver a modern, geometric sans voice with maximum impact and approachability. The emphasis appears to be on simple constructed shapes, consistent stroke weight, and a bold texture that remains readable in prominent display settings.
The numerals are similarly robust and geometric, with large, dark shapes that hold up well at display sizes. Diacritics and punctuation are not shown, but the sample text indicates consistent spacing and a solid line-by-line texture in paragraphs. The lowercase j has a prominent dot and a sturdy descender, and the q features a clear tail, aiding differentiation in bold settings.