Sans Normal Dugey 7 is a regular weight, wide, low contrast, upright, normal x-height font.
Keywords: ui text, product design, branding, signage, editorial, modern, clean, neutral, friendly, functional, versatility, legibility, neutral voice, modern clarity, approachability, open apertures, rounded forms, generous spacing, smooth curves, monoline.
This is a clean, monoline sans with broadly rounded geometry and softened corners throughout. Curves are drawn with smooth, near-circular strokes, producing round counters and a steady, even color in text. Proportions feel horizontally generous, with wide bowls and open interior spaces that keep letters from looking cramped. Terminals are mostly straight or gently rounded rather than sharply sheared, and the overall rhythm is calm and consistent across upper- and lowercase.
It works well for interface text, product labeling, and general-purpose layouts where clarity and an unobtrusive voice are important. The open, rounded shapes also make it suitable for signage and wayfinding at larger sizes, and for modern branding systems that need a clean, approachable sans.
The tone is contemporary and neutral, leaning friendly due to the roundness and open shapes. It reads as straightforward and practical rather than edgy or ornate, with a quiet confidence that suits everyday communication. The overall feel is approachable and uncluttered.
The design appears intended as a versatile, contemporary sans built around round forms and even strokes, prioritizing clarity, consistency, and a friendly neutrality for broad use across digital and print contexts.
In the sample text, the face maintains clarity at larger sizes with smooth joins and stable letterforms, while the spacing and open counters help words stay distinct. Numerals follow the same rounded, simple construction, integrating naturally with the alphabet for mixed content.