Sans Normal Itmir 1 is a very bold, very wide, medium contrast, upright, tall x-height font visually similar to 'Gltp Starion' by Glowtype, 'Gremlin' by Hazztype, and 'Nu Sans' by Typecalism Foundryline (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, assertive, modern, sporty, industrial, playful, impact, attention, clarity, modernity, blocky, geometric, compact counters, rounded corners, high impact.
A heavy, geometric sans with broad proportions and a compact, tightly packed internal spacing. Curves are built from large-radius arcs and near-circular bowls, while straight strokes stay blunt and uniform, producing sturdy, block-like silhouettes. Apertures are relatively closed and counters are small for the weight, with smooth joins and minimal modulation; terminals read clean and squared-off rather than tapered. The lowercase keeps a tall, sturdy stance, and the numerals match the same wide, monolithic build for consistent color in lines of text.
Best suited to large sizes where its bold geometry can carry the message: headlines, poster typography, brand marks, packaging, and display signage. It can also work for short UI labels or navigation where strong emphasis is needed, ideally with extra spacing to maintain clarity.
The overall tone is loud and confident, with a contemporary, no-nonsense presence. Its chunky geometry and dense texture give it a sporty, industrial energy, while the rounded bowls keep it friendly enough for upbeat, consumer-facing messaging.
Designed to deliver maximum impact with simple, geometric forms and consistent stroke behavior, prioritizing strong presence and quick recognition over delicate detail. The wide stance and compact counters suggest a focus on attention-grabbing display use in modern commercial and editorial contexts.
In paragraphs, the dense stroke mass and tight counters create strong typographic “color,” making the face best when used with generous tracking and line spacing. The shapes stay highly uniform across the set, which helps headlines and short phrases feel cohesive and punchy.