Sans Superellipse Gukoy 1 is a bold, wide, medium contrast, upright, tall x-height font visually similar to 'Forza' by Hoefler & Co., 'Cairoli Now' by Italiantype, 'PODIUM Sharp' by Machalski, 'Eurocine' by Monotype, and 'Gunar' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, modern, assertive, industrial, clean, sporty, impact, modernization, softened geometry, brand voice, signage clarity, geometric, rounded corners, compact curves, square counters, high impact.
A heavy, geometric sans built from rounded-rectangle and superellipse forms. Strokes are thick and steady with squared terminals softened by consistent corner rounding, giving many letters a boxy silhouette and compact, squared counters (notably in C, G, O, Q, and the numerals). Proportions read broad and sturdy, with short apertures and tight internal spaces that increase visual density. The lowercase shows a tall x-height and simplified, blocky construction; the single-storey a and g keep the same rounded-rect logic, while t and f have blunt, squared ends. Numerals are similarly robust, with a rounded-rect 0 and a straightforward, vertical 1.
Best suited for headlines, display copy, and identity work where weight and presence are desirable—such as branding, packaging, posters, and signage. It can also work for UI labels or navigation elements when set with generous size and spacing, but its tight counters and short apertures favor short phrases over long-form text.
The overall tone is confident and contemporary, with an industrial, engineered feel. Its rounded corners soften the mass, keeping it friendly enough for consumer branding while remaining punchy and no-nonsense. The dense shapes and compact openings suggest strength, efficiency, and a slightly sporty, tech-forward attitude.
The letterforms appear designed to translate the clarity of a geometric sans into a more distinctive, superellipse-driven voice: square-leaning shapes with softened corners for approachability. The goal seems to be high-impact, contemporary communication with a consistent, system-like construction across letters and numerals.
The design relies on uniform corner radii and tight apertures, which heighten impact at large sizes but can make smaller text feel dark and compact. Spacing and rhythm appear even and deliberate, emphasizing a solid, signage-like texture rather than airy readability.