Sans Normal Lalep 6 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'ATF Franklin Gothic' by ATF Collection and 'Neue Helvetica', 'Neue Helvetica Armenian', and 'Neue Helvetica Paneuropean' by Linotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, display graphics, sporty, assertive, modern, energetic, friendly, impact, momentum, modern branding, high visibility, display emphasis, oblique, rounded, blocky, compact, punchy.
A heavy, oblique sans with broad proportions and rounded, open counters. Strokes are uniform and sturdy, with smooth curves and clean, unbracketed terminals that keep the texture dense and confident. The slant is consistent across capitals, lowercase, and figures, and the overall rhythm favors wide bowls and generous internal space (notably in O, Q, e, and 8) while keeping joins and corners crisp for impact.
Best suited to headlines and short-form display settings where strong emphasis and motion are desirable—sports branding, promotional posters, packaging callouts, and bold UI or signage moments. The dense, rounded forms hold up well at large sizes and create a confident, attention-grabbing typographic color.
The tone is loud, energetic, and contemporary—more athletic and promotional than quiet or editorial. Its bold, slanted stance reads as forward-moving and assertive, while the rounded construction keeps it approachable rather than harsh.
The design appears intended to deliver maximum impact with a streamlined, contemporary sans construction and a consistent oblique angle. It prioritizes immediacy and legibility in display contexts, combining geometric roundness with a forceful weight for energetic branding and promotional typography.
Capitals are strong and compact with simple, geometric construction; the G shows a clear horizontal spur, and the Q has a distinct tail for quick identification. Lowercase maintains a sturdy, straightforward structure with a single-storey a and g, reinforcing an informal, modern voice. Numerals are chunky and highly legible, with especially clear 6/9 differentiation and a robust, rounded 0.