Sans Normal Jobey 15 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Equip' and 'Galvani' by Hoftype; 'Frutiger' and 'Frutiger Next Paneuropean' by Linotype; 'Fact' and 'FreeSet' by ParaType; and 'Core Sans N', 'Core Sans N SC', and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, bold, dynamic, modern, confident, impact, speed, emphasis, modernity, clarity, oblique, slanted, geometric, rounded, compact joints.
A heavy, oblique sans with broad proportions and rounded, geometric construction. Strokes are thick and clean with smooth curves, rounded terminals, and minimal modulation, giving the letters a sturdy, even color on the page. The slant is pronounced and consistent, with wide capitals and open counters in forms like C, D, O, and G; diagonals (K, V, W, X, Y) are strong and sharply aligned. Lowercase shapes stay simple and sturdy, with single-storey a and g, a compact ear on g, and a dense, impactful rhythm in running text. Numerals are similarly weighty and rounded, designed to hold their shape at display sizes.
Best suited to headlines, short statements, and prominent UI or branding moments where a forceful, dynamic voice is needed. It will also work well on posters, sports or fitness graphics, packaging callouts, and attention-grabbing social or advertising copy where dense, bold oblique text is a feature rather than a drawback.
The overall tone is energetic and assertive, with a forward-leaning stance that suggests speed and momentum. Its bold, rounded geometry feels contemporary and approachable while still reading as tough and high-impact.
The design appears intended to deliver maximum impact with a fast, forward-leaning silhouette and clean geometric letterforms. It aims for contemporary versatility in display contexts while keeping forms simple and robust for strong readability at larger sizes.
In the sample text, the heavy weight and oblique angle create strong visual emphasis and a tightly packed texture, especially in longer lines. The shapes favor clarity through open bowls and straightforward joins, prioritizing punchy presence over delicate detail.