Sans Normal Jeray 7 is a bold, very wide, low contrast, italic, normal x-height font visually similar to 'Britanica', 'Sharp Grotesk Latin', and 'Sharp Grotesk Paneuropean' by Monotype; 'RF Dewi' by Russian Fonts; and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, modern, confident, technical, impact, speed, modern branding, display clarity, emphasis, slanted, rounded, geometric, blunt, compact.
A heavy, right-slanted sans with broad proportions and compact, sturdy construction. Forms lean on rounded bowls and smooth curves paired with flat, blunt terminals, creating a clean, engineered silhouette. The stroke weight reads consistently across straight and curved segments, with squared-off joins and minimal detailing for a strong, simplified rhythm. Counters are fairly open for the weight, and the overall spacing feels stable and deliberate, producing a dense but controlled texture in text.
This font is well suited to short-to-medium display settings where impact and momentum are desired—headlines, posters, brand marks, and product packaging. It can also work for UI labels or signage when used at comfortable sizes, especially where a strong, modern tone is needed.
The overall tone is energetic and forward-leaning, suggesting speed and momentum. Its wide stance and thick strokes convey confidence and impact, while the rounded geometry keeps the voice approachable rather than aggressive. The italic angle adds motion, making it feel at home in contemporary, performance-oriented branding.
The design appears intended to deliver a fast, contemporary presence through a pronounced slant, wide stance, and simplified geometric forms. It prioritizes bold clarity and brand-forward personality, aiming for a versatile display voice that feels modern and performance-driven.
Uppercase shapes emphasize broad, rounded shoulders and sturdy horizontals, while lowercase maintains a straightforward, utilitarian feel with compact apertures and robust stems. Numerals match the same slanted, weighty construction, reading clearly as a cohesive set in display contexts.