Sans Normal Kokun 2 is a bold, narrow, low contrast, italic, normal x-height font visually similar to 'Kruda Handcrafted Sans' by Akufadhl, 'Artegra Sans' by Artegra, 'Poynter Gothic' by Font Bureau, and 'Aago' by Positype (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, signage, sporty, energetic, dynamic, confident, modern, impact, motion, compactness, clarity, modernity, oblique, compact, punchy, rounded, brisk.
A compact, heavy oblique sans with rounded terminals and a softly squared curve logic. Strokes are sturdy and even, with minimal modulation and a consistent, forward-leaning slant that creates strong momentum in words. Counters are relatively tight and the overall fit is condensed, while round forms (O, C, Q, 0) read as slightly squashed ellipses rather than perfect circles. The lowercase shows simple, single-storey structures and clean joins, keeping the silhouette bold and continuous at display sizes.
This font is best suited to short, high-impact text such as headlines, logos, packaging callouts, and poster typography. It can also work well for sporty branding, event graphics, and large-format signage where its compact width and strong slant help maintain presence and rhythm. For long reading, it will feel intense, but for emphatic messaging it performs confidently.
The overall tone is energetic and assertive, with a sporty, promotional feel. Its slant and compact density suggest speed and motion, giving headlines a punchy, contemporary voice rather than a quiet, editorial one.
The design appears intended to deliver maximum impact in a space-efficient footprint, combining a heavy oblique stance with rounded, low-modulation shapes for clarity and speed. Its construction prioritizes strong silhouettes and consistent rhythm in display settings.
Letterforms stay clean and geometric without decorative quirks, relying on weight, slant, and tight spacing for personality. Numerals share the same forward emphasis and rounded geometry, helping mixed alphanumeric settings feel cohesive and headline-ready.