Sans Superellipse Upmo 4 is a very bold, very wide, medium contrast, upright, normal x-height font visually similar to 'Miedinger' by Canada Type, 'Midnight Sans' by Colophon Foundry, 'Rice' by Font Kitchen, and 'Radiate Sans' by Studio Sun (names referenced only for comparison).
Keywords: headlines, logos, posters, packaging, sports branding, techy, futuristic, sporty, industrial, confident, impact, modernization, tech tone, brand presence, geometric consistency, squared-round, compact, blocky, smooth, geometric.
A heavy, geometric sans with squared-round (superelliptical) construction and broad proportions. Strokes are uniformly thick with crisp, straight terminals and generously rounded corners, producing a smooth, machined silhouette. Counters tend to be rounded-rectangular and fairly tight, while curves transition quickly into flats, especially in letters like C, G, O, and S. The overall rhythm is dense and stable, with wide caps and sturdy lowercase that reads as robust rather than delicate.
Best suited to big, bold applications where impact and geometric personality matter: headlines, branding marks, posters, product packaging, and sports or tech-facing visuals. It can also work for short UI labels or signage when space allows, but the dense weight and tight counters suggest using it at larger sizes for maximum clarity.
The design reads modern and engineered, with a streamlined, industrial tone. Its rounded-rectangle geometry gives it a tech-forward, sporty feel—confident, efficient, and slightly futuristic—without becoming playful or casual.
The font appears designed to deliver maximum presence with a cohesive rounded-rectangle geometry, pairing industrial sturdiness with smooth, contemporary curves. Its proportions and simplified detailing aim for high-impact display use while preserving consistent, system-like shapes across letters and numerals.
In the sample text, the mass and wide set create strong headline impact and a compact, billboard-like texture. Numerals echo the same squared-round logic, staying visually consistent with the caps and maintaining a sturdy, display-oriented presence.