Sans Normal Likaj 3 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Bari Sans' by JCFonts, 'Murs Gothic' by Kobuzan, 'Latino Gothic' by Latinotype, 'Neue Haas Grotesk Display' by Linotype, and 'Peter' by Vibrant Types (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, confident, energetic, modern, punchy, impact, momentum, display, branding, emphasis, oblique, blocky, rounded, compact, high-impact.
This typeface is a heavy, oblique sans with broad proportions and a tightly packed, athletic rhythm. Strokes are thick and consistent with gently rounded corners and smooth curves, giving counters a sturdy, almost oval feel in letters like O, C, and G. The italic slant is pronounced and uniform, while joins and terminals stay clean and mostly straight, producing a crisp, engineered silhouette. Uppercase forms read solid and stable; lowercase is similarly robust with simple constructions and minimal detailing, keeping shapes bold and legible at a distance.
Best used for attention-grabbing display settings such as headlines, posters, and large-scale signage where its weight and slant can carry the layout. It also fits sporty branding, promotional graphics, and packaging that benefits from a forceful, modern voice. In longer passages it will read as loud and dense, so it’s most effective in short bursts, labels, and emphasis text.
The overall tone is assertive and fast-moving, with a sporty, high-performance feel. Its weight and slant create a sense of momentum and urgency, making it well-suited to messages that need to look strong, direct, and contemporary.
The design appears intended to deliver maximum impact with a dynamic forward slant, combining stout, rounded construction with a clean sans structure. It prioritizes quick recognition and strong visual presence, aiming for a contemporary, performance-oriented look.
The numerals match the letters in mass and stance, maintaining the same forward lean and dense texture. Curved characters keep generous interior space for the weight, while diagonals (V, W, X, Y) feel muscular and graphic, reinforcing a bold headline presence.