Sans Normal Lidut 10 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad Bengali' and 'Myriad Devanagari' by Adobe, 'Squad' by Fontfabric, and 'Nusara' by Locomotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, energetic, modern, bold, friendly, impact, motion, visibility, contemporary tone, approachability, slanted, rounded, compact, punchy, clean.
A heavy, forward-slanted sans with rounded, slightly compressed forms and smooth, low-contrast strokes. Curves are broadly elliptical and corners are softened, giving letters a sturdy, cohesive silhouette. Counters stay fairly open despite the weight, and the overall rhythm feels compact and continuous, with a strong rightward momentum in both uppercase and lowercase.
Best suited to short, high-impact settings such as headlines, posters, brand marks, and promotional graphics where the slanted emphasis and heavy color can do the work. It also fits sports and active-lifestyle branding, as well as packaging and social media graphics that benefit from a compact, energetic typographic voice.
The overall tone is assertive and energetic, with a sporty, contemporary feel. Its strong slant and dense color create a sense of motion and urgency, while the rounded shaping keeps the voice approachable rather than aggressive.
The design appears intended to deliver a bold, modern sans voice with a built-in sense of motion. By combining heavy strokes with rounded geometry and a consistent slant, it aims for high visibility and strong personality in display-driven typography.
Uppercase forms read solid and geometric, while the lowercase introduces more humanized, rounded construction, creating a lively texture in longer text. Numerals appear sturdy and legible at display sizes, with consistent weight and smooth curves that match the letterforms.