Sans Normal Allef 15 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Artegra Sans', 'Artegra Soft', and 'Dexa Pro' by Artegra and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, posters, signage, packaging, modern, confident, clean, friendly, utilitarian, clarity, impact, versatility, contemporary branding, geometric, rounded, open counters, high legibility, sturdy.
A sturdy sans with broad proportions and a consistent, low-contrast stroke. Letterforms lean toward geometric construction with rounded bowls and open apertures, producing clear interior counters and an even typographic color. Curves are smooth and generously proportioned, while terminals are mostly clean and straightforward, giving the design a stable, matter-of-fact rhythm across capitals, lowercase, and numerals.
This font is well suited to short-to-medium headline settings where a strong, contemporary presence is needed, such as branding, packaging, posters, and signage. Its open counters and even rhythm also make it a solid option for large UI labels, dashboards, and wayfinding-style text where quick recognition matters.
The overall tone is modern and confident, with a friendly practicality rather than a delicate or formal feel. Its broad stance and solid weight read as direct and dependable, suited to clear messaging and contemporary branding.
The design appears intended as a modern, broadly usable sans that emphasizes clarity, robustness, and a geometric simplicity. Its wide proportions and smooth curves suggest an aim for high-impact communication without decorative distraction.
The wide set and open shapes make the sample text look spacious and easily scannable, especially in mixed-case. Numerals appear constructed with simple, rounded geometry and strong presence, aligning well with the letters for UI and display use.