Sans Normal Mabup 5 is a very bold, very wide, medium contrast, italic, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Muller Next' by Fontfabric, 'Otoiwo Grotesk' by Pepper Type, and 'Vinila' by Plau (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, merchandise, sporty, punchy, friendly, retro, attention grab, speed cue, brand boldness, display impact, rounded, oblique, soft corners, compact apertures, ink-trap feel.
A heavy, oblique sans with broad proportions and strongly rounded geometry. Strokes are thick and even, with smooth curves and softened joins that keep counters open despite the weight. Many terminals show angled, wedge-like cuts and small notches that read like ink-trap-inspired detailing, giving the outlines a slightly sculpted, aerodynamic feel. The overall rhythm is energetic and dense, with large bowls and compact apertures that maintain a consistent, cohesive texture in text.
Best suited to display settings where weight and slant can do the work: headlines, posters, sports and event branding, packaging, and bold social graphics. It can also work for short, emphatic UI labels or signage where quick recognition matters more than long-form comfort.
The font projects a sporty, high-impact tone that feels upbeat and approachable rather than severe. Its rounded forms and playful cuts add a retro, headline-driven character—confident, loud, and designed to grab attention quickly.
The design appears intended to deliver maximum impact with a friendly, rounded voice—combining wide, heavy shapes with oblique motion and distinctive cut terminals to create a recognizable, high-energy display texture.
Uppercase and lowercase share a unified, bold silhouette, and the numerals match the same slanted, chunky construction for strong set consistency. The oblique angle and wide letterforms create a forward-leaning momentum that stands out particularly in short phrases and stacked lines.