Sans Normal Pomaf 3 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Ageo' by Eko Bimantara and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: posters, headlines, packaging, logo, signage, playful, friendly, retro, chunky, quirky, attention grab, friendly tone, retro display, brandability, rounded, soft corners, compact, punchy, cartoonish.
A heavy, rounded sans with compact proportions and softly chamfered corners that keep curves feeling smooth while preventing perfect geometry. Strokes are thick and largely uniform, with broadly circular bowls and generous counters that preserve clarity at large sizes. Terminals tend toward blunted or slightly angled cuts, giving letters a subtly hand-cut, poster-like rhythm. Lowercase forms are simple and sturdy, with short, thick arms and minimal detailing, while figures are bold and highly legible with wide, rounded shapes.
Best suited to headlines and display settings where a bold, friendly presence is needed—posters, storefront or event signage, packaging, and brand marks. It also works well for playful UI moments, stickers, and social graphics, especially when set large with comfortable tracking.
The overall tone is upbeat and approachable, with a retro display energy that feels playful rather than formal. Its chunky silhouettes and softened geometry create a friendly, kid-safe voice that reads as fun, casual, and attention-getting.
The type appears designed to deliver maximum impact with a warm, rounded voice—combining sturdy, simplified shapes with small angular cuts to add personality and improve distinction between glyphs at display sizes.
The design’s visual character comes from the mix of round construction with occasional angled notches and cuts, which adds texture and prevents the set from feeling purely geometric. In text, the dense weight and compact spacing create a strong, dark line that favors short bursts over long reading.