Sans Normal Lunos 13 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Actay' by Arodora Type, 'Duplet' by Indian Type Foundry, 'Inerta' and 'Recht' by Mint Type, 'Lyu Lin' by Stefan Stoychev, and 'TT Commons Classic' by TypeType (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, logos, sporty, assertive, playful, retro, energetic, impact, motion, bold branding, attention-grabbing, display clarity, slanted, rounded, compact, punchy, ink-trap free.
A heavy, right-slanted sans with smooth, rounded bowls and broadly squared terminals. Letterforms feel compact and muscular, with tight apertures and generous interior counters that keep the black shapes readable at display sizes. Curves are built from confident circular/elliptical geometry, while diagonals (A, K, V, W, X) carry a strong forward-leaning rhythm. The lowercase shows single-storey a and g, a broad-shouldered n/m, and a clean, open e; figures are sturdy and simplified with rounded forms and minimal detailing.
Best suited to display typography where impact matters: headlines, posters, signage, and campaign graphics. The strong slant and compact, rounded shapes also fit energetic branding such as sports, streetwear, or product packaging. It can work for short blurbs or pull quotes, but its density and weight are most effective in larger sizes.
The overall tone is bold and kinetic, with a forward-leaning posture that suggests motion and impact. Its rounded construction keeps the voice friendly rather than aggressive, giving it a playful, sporty confidence. The large black shapes and compact spacing make it feel like a headline-driven, attention-first style.
Designed to deliver maximum visual punch with a clean sans structure and a consistent forward slant. The rounded geometry and simplified details aim to keep the texture cohesive and contemporary while still feeling lively and approachable.
The slant is consistent across caps, lowercase, and numerals, producing a unified, fast cadence in text. Round letters like O/Q are notably wide and stable, while the tighter openings in C/S/G add density and a poster-like feel. The forms favor simplicity over calligraphic nuance, emphasizing solid silhouettes and strong word-shapes.