Sans Faceted Asre 9 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'PODIUM Sharp' by Machalski, 'Yoshida Sans' and 'Yoshida Soft' by TypeUnion, and 'Carbon' by Typodermic (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, sporty, sturdy, assertive, retro, impact, ruggedness, display clarity, geometric character, branding strength, blocky, compact, angular, monoline, geometric.
A dense, heavy sans with compact proportions and a monoline feel. Curves are largely replaced by flattened arcs and hard planar cuts, producing faceted shoulders and terminals across rounds and bowls. Counters are relatively tight and often rectangular or vertically pinched, while joins stay crisp and squared. The overall rhythm is sturdy and vertical, with broad stems, minimal contrast, and consistent, high-impact silhouettes that hold together well at large sizes.
Best suited to short, high-visibility settings such as headlines, posters, signage, sports and team branding, and bold packaging callouts. Its tight counters and heavy mass make it most effective at display sizes rather than extended small-size text.
The face reads loud and confident, with a utilitarian toughness that suggests machinery, workwear, and competitive energy. Its faceted construction adds a slightly retro, poster-like flavor while keeping the tone modern and no-nonsense.
The design appears intended to deliver maximum impact with a compact, industrial voice, using faceted geometry to create distinctive shapes without relying on ornament. The emphasis is on strong silhouettes, fast recognition in big type, and a rugged, constructed aesthetic.
Round characters like O/C/G and numerals show the strongest faceting, with clipped corners and flattened curvature that keeps shapes from feeling soft. Lowercase forms remain robust and compact, and the numerals are wide, weighty, and built for prominence.